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Editorial

   

Writing a magazine for a trade channel is a BIG responsibility and one that we at Mobile Business take very seriously. Our editorial team are experienced journalists and experts in the field having written for the national press as well as numerous specialist trade publications.

By enrolling a panel of expert contributors from all aspects of the industry Mobile Business presents a balanced view of the marketplace at all times. Fully supported by the Independent Mobile Phone Dealers Association we ensure that independent dealers are given a voice in what is becoming an increasingly difficult market in which to operate.

As the only monthly magazine in the sector Mobile Business prides itself on being different. We are the only features based magazine and each month we include at least two main feature articles which are always topical, well researched and foremost aimed at ensuring the success of our readers businesses. Other regular sections include;

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Overview
Regular Editorial
Circulation
Editorial Program
Deadlines
Rates
Web Rates
Convergence Summit
Comms Business Awards
Comms4Business
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How to Sell – expert advice on how to sell the latest mobile applications, accessories and devices

Industry Panel – We put a series of questions to our panel of experts on hot topics

Dealer Panel – Each month headed up by Chris Caudle, Chairman of The Independent Mobile Phone Dealers Association our panel give their views on a major issue which currently affects the dealer channel. Sometimes controversial but always very interesting.

Compatibility Guide – With so many handsets available it is hard to know exactly which battery or charger goes with which phone. Each month we present a unique easy to use guide to compatibility featuring a different manufacturer each month and providing an excellent reference tool for long into the future.

New Products – each month we review the latest products launched into the Channel including the hottest handsets and accessories including sat nav devices and car kits to headsets, speakers and music players plus more.

Applications – Selling Value add is the mantra of the mobile industry today and this regular feature looks at which applications help the Channel increase customer relationships whilst increasing order values and making some money!

 

Editorial contact: Heather Mclean

Email: hmclean@mbmagazine.co.uk
Telephone: 07986 473520

 
 
 
 
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